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RICOH THETA Chosen as a Finalist at US-based IDEA 2015

Aug. 24, 2015
Ricoh Company, Ltd.
Ricoh Imaging Company, Ltd.

Ricoh's fully spherical camera, the "RICOH THETA (model: RICOH THETA m15)", was chosen as a finalist at US-based IDEA 2015 (International Design Excellence Awards).


The RICOH THETA is a spherical camera that can capture fully spherical scenes surrounding the photographer in still images and videos. It is an image communication tool that enables captured images to be viewed on smartphones and PCs, and also easily shared on social networks. The originality and innovation exhibited by the RICOH THETA break new ground in the new imaging experience, and it is has been well received for its design and ability to further extend communication.


The IDEA Awards, presented by the Industrial Designers Society of America, are one of the most prestigious awards in the United States, and highly regarded internationally.
IDEA 2015 received more than 1,700 entries from the nations around the world, with assessment based on multiple criteria including the innovation, functionality and environmental friendliness of each design.


image:IDEA logo


About Ricoh

Ricoh is a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions. In the financial year ending March 2015, Ricoh Group had worldwide sales of 2,231 billion yen (approx. 18.5 billion USD).
The majority of the company's revenue comes from products, solutions and services that improve the interaction between people and information. Ricoh also produces award-winning digital cameras and specialized industrial products. It is known for the quality of its technology, the exceptional standard of its customer service and sustainability initiatives.
Under its corporate tagline, imagine. change. Ricoh helps companies transform the way they work and harness the collective imagination of their employees.
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