The Ricoh Group has sales and support, production, and research and development operations in around 200 countries and regions under regional headquarters in USA, UK, Singapore, and Japan.
In July 2010, we merged seven domestic sales subsidiaries and the Marketing Group to create Ricoh Japan Corporation. Ricoh strengthen its business structure in the Asian markect from April, 2013. The Company combines strategies for the local sales and support operations of our four regional headquarters to balance worldwide reach and local expertise.
Ricoh bases its global manufacturing and supply system on two key concepts. One is to site plants where the overriding considerations are efficiency and quality. The other is to manufacture where the prime requirement is to accommodate the demands of local customers. In September 2009, we started operations at Ricoh Manufacturing (Thailand) Ltd., adding a production capability to our Asia-Pacific business region. As a result, all four business regions now have structures in which sales and production operations coordinate closely to swiftly deliver products and services that match local requirements.
We built a global research and development structure that harnesses outstanding talent and technical assets to innovate leading-edge technologies for a worldwide market. These R&D units draw on local capabilities in collaborating in everything from basic to applied research and commercialization development and endeavor to swiftly reflect customer requirements in our products and services.
Since 1995 Ricoh has embarked on an ambitious strategy to increase its global distribution network. The Ricoh Group brands now comprise of Gestetner, Rex-Rotary, Nashuatec, Lanier, Savin and Infotec, with each brand having its own particular area of competence and customer base. The Ricoh Group currently enjoys No.1 market share in Europe and the USA.
The Ricoh Group prides itself on providing the highest level of technology and service in all markets.