Environmental Advertisement
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Despite appearances, we don't throw anything away. |
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We sort. We recover.
We recycle. But we never simply throw away.
Walk into any Ricoh plant and you'll see receptacle after
receptacle-each designated for a different type of material.
The idea is to avoid sending any waste to landfill.
At Ricoh, waste is a dirty word. Which is why we set stricter
standards when defining zero waste to landfill, and why
we meet those standards st all our production sites worldwide.
Aaltogether, we successfully recycled 34,000tons of what
would otherwise have been waste in fiscal 2002.
You don't get to be a global leader in digital office
equipment, as we are, without concentrating on the bottom
line. But we've learned that it pays to devote equal attention
to a larger goal-a world where resource circulation comes
naturally. That's why each and every Ricoh employee contributes
in some way to reducing waste.
From a business prespective, reducing waste means reducing
costs. And reducing costs meads increasing profits. What's
more, eco-savvy consumers reward eco-conscious companies,
helping create a virtuous cycle of sustainability and
profitability. From a gloval prespective, reducing waste
means everyone gets to enjoy a cleaner, greener planet.
It's good business, and good thinking to share. |
| One Gold
Medal is awarded each year by the WEC,a U.S.-based non-profit
organization. |
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 Details about WEC
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