The Ricoh Group is engaged in “two-tier” CSR activities based on the three ideas constituting the foundation of CSR specified in the chart below: the first tier involves basic social responsibilities and the second tier involves voluntary social responsibilities. We aim to build public trust through our first tier activities and enhance our attractiveness through second tier activities and by achieving these goals simultaneously to increase the value of the company. We develop and implement action plans focusing on the four key areas specified in our CSR Charter: integrity in corporate activities, harmony with the environment, respect for people, and harmony with society.
The Ricoh Group regards the promotion of CSR activities as a growth strategy which aims to solve social issues, while at the same time fostering its corporate growth. Therefore, we place particular focus on a concept we refer to as “value-creating CSR.” Utilizing our resources such as technologies, products, services, and our employees, we aim to help solve a range of social issues.
To facilitate these efforts, we have adopted many globally accepted CSR guidelines e.g. United Nations Global Compact, ISO 26000 etc. and have enhanced our activities accordingly. We also encourage our business partners, who are important members of our value chain, to understand the significance of corporate social responsibility and to share our CSR-related values and work towards them. We believe this collaborative approach will make each of the companies within our value chain stronger and accelerate our efforts to create a sustainable society and achieve our business growth. As we are fully aware that communication holds the key to conducting effective efforts to achieve an ideal society, we actively seek two-way communication with our stakeholders, hold dialogue with experts to obtain their objective opinions from a social standpoint, and collaborate with NPOs and NGOs.
Contributing to solving social challenges
As globalization progresses, our society faces an increasing number of challenges on a global scale that are diverse in nature, traverse various aspects of society, the economy and the global environment. These issues are too intricately intertwined by multiple factors to be addressed by the public sector alone, including national governments, international organizations and the social sector. Against this background, expectations are rising for private companies that possess a wide range of global resources to contribute to solving these complicated social concerns.
As such a corporate entity, the Ricoh Group works to meet these social challenges, clarifying its stance under two principles: "contribution to resolution of social issues through business activities" and "commitment to and responsibility for social contribution."
The contribution to resolution of social issues through business activities constitutes a pillar of our "value-Creating CSR," a concept promoted as our growth strategy aimed at simultaneously achieving both social contribution and corporate growth. More specifically, we intend to accurately understand factors involving global issues, and identify new business opportunities for providing effective solutions by utilizing our technology, products, services and human and other resources as well as organizing cooperation with related parties. With these efforts, we expect to tap into new markets, find new customers and drive innovation that can resolve or alleviate global concerns as part of our ongoing and future business activities.
We also place importance on commitment to and responsibility for social contribution. This represents our firm determination that we will continue social contribution activities in a steady responsible manner once we decide to commit to them, within or outside of our business functions. These activities include initiatives led by the Group and its employees as well as support to outside social non-profit organizations.
To facilitate these efforts, we offer training to help individual employees raise awareness and sensitivity toward social issues and to encourage them to take action, thereby fostering a corporate culture that can contribute to solve social challenges.