How will you recover Q1 unachieved operating profit for the remaining quarters?
Machines in field (MIF) is increasing gradually resulting in improved non-hardware performance.
We will accelerate MIF growth and increase profit. Also by enhancing various measures such as increasing profit in the Industrial Business, restraining expense and so on, we aim to achieve the annual plan.
Can you break down the details of minus 6.3 billion yen of Sales & Mix in Q1 operating profit y-o-y comparison?
Sales in Europe and other areas where middle and low-end product ratio was relatively high showed good results. On the other hand, in Japan where color ratio is high and in the US where middle and high-end product ratio is high, sales were low contrary to our expectations. Due to low-end product MIX and sales promotion to increase MIF, gross profit decreased.
We will enhance profitability by increasing print volume with increased MIF at Q1 and decreasing manufacturing and operating costs.